Website · customers · marketing · sales · reporting
One system to run your business
Your website, customers, marketing and sales working together - so you know which advertising brings you customers, never lose a good enquiry, and let the boring jobs do themselves. Hosted in the UK.
- Paid search adDay 1 - landing page40%
- Blog article from organic searchDay 4 - read 3 pages20%
- Social postDay 9 - pricing page40%
- Demo form on your siteDay 11 - lands in the CRMConversion
Illustration with example data
Most marketing stacks cannot answer a simple question
"Where did that customer come from?" The website is in one tool, analytics in another, the CRM in a third and the ad reports in a fourth. Each holds part of the story, and the joins between them are where the answer gets lost.
A typical stack
- A website builder that knows nothing about your leads
- Analytics that loses the visitor the moment they fill in a form
- A CRM that records the lead but not the journey behind it
- Extra tools for heatmaps, server-side tags and scheduling posts
- Spreadsheets to reconcile numbers that never quite agree
uForge
- Build and publish the site on the same platform that tracks it
- The visitor, their touches and their form submission are one record
- The CRM deal carries the journey that produced it
- Heatmaps, server-side conversions and social scheduling built in
- One set of numbers, each showing how it was worked out
Less software to wrestle. More business to run.
Switch on what you need, per site. Everything writes to the same data model, so each part makes the others more useful.
Change your website whenever you want
A visual page editor, templates and a flexible content model. Preview, then publish a fast static site on your own domain.
Website builder →Know which advertising brings you customers
First-party tracking on your site, six attribution models, heatmaps and server-side conversions to your ad platforms.
Analytics & attribution →Never lose a good enquiry
Organisations, contacts, pipelines and an activity timeline - with forms that create records and rules that move work on.
CRM & automation →Let the boring jobs do themselves
Technical SEO audits, rank and backlink alerts, AI-search visibility, social scheduling and ad performance in one place.
SEO, social & ads →Honest numbers
Reports that tell you how they were worked out
Attribution is a judgement, not a fact, so uForge does not hide the judgement. Every sale and won deal is attributed under six models - first touch, last click, linear, time decay, U-shaped and W-shaped - and you choose which one a report uses.
Consent is recorded on every event. Reports are split by the consent a visitor gave rather than blending the two. Without analytics consent, Sadang does not identify the visitor - no persistent visitor ID, no heatmaps - and records only anonymous, session-level activity.
How attribution works →- First-party tracking on your own site - not borrowed from an ad platform
- Visits from known AI assistants are recognised as their own channel instead of vanishing into "referral"
- Server-side conversions to Meta, Google Ads, TikTok and Microsoft Advertising
- A conversion links to the CRM record it created, so revenue can be traced back
Built for teams that run more than one thing
Agencies
Run every client in its own workspace, with its own sites, users and data, on one platform.
For agencies →Industry teams
Recruitment, e-commerce and finance modules run on the same CRM and pipeline engine as your marketing.
Industries →Marketing teams
Replace the joins between separate tools with one record per customer, and spend the time on the marketing.
Why one platform →How it works
Build or bring your site
Start from a template or rebuild your pages in the visual editor, then publish to your domain.
Turn on tracking
Sadang starts recording visits and conversions, within the consent each visitor gives.
Capture leads into the CRM
Forms create contacts and deals that already carry the journey behind them.
Spend on what works
Compare channels under different attribution models and send cleaner conversions back to your ad platforms.
See it with your own data
A 30-minute walkthrough on a site like yours. No slides, no obligation.